Gen 2 Branding - Logo
Gen 2 Branding - Stationary - Business Cards, Envelope and Compliments Slip
Gen 2 Branding - Annual Report
Annual Report Cover
Gen 2 branding - Apprenticeships Prospectus Cover
Apprenticeships Prospectus Cover
Gen 2 branding - Higher Education Prospectus Cover
Higher Education Prospectus Cover
Gen 2 Annual Report
Using the arrow device and the theme of cirlces to create infographics for the Annual Report
Gen 2 Branding

Gen 2 is a major training provider based in the North West of England. The arrow used in the logo points towards the location of the company, whilst creating an aspirational feel of moving onwards and upwards.

This device is then used in playful ways across the entire spectrum of the brand.